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The biggest benefit of document management is just being on the same page with access to all the latest and up-to-date files.
The thing about using fonts as a business is that you must have a license to use them. It is just how it works. Here are some places to find free fonts.
I know you are also wondering: What is the difference between flyer and brochure? Graphic designer answers this with visuals, definitions and history.
Use metrics (AKA analytics) so you can take the guess work out of what you do. How else do you know if what you are doing is working?