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graphic designer as seen in authority magazine and thrive global article interview kassandra marsh lakazdi
behind the scenes

Thrive Global

As a part of our series about entrepreneurs who transformed something they did for fun into a full-time career, I had the pleasure of interviewing Kassandra

graph showing metrics
behind the scenes

Keeping an eye on metrics

Use metrics (AKA analytics) so you can take the guess work out of what you do. How else do you know if what you are doing is working?

lakazdi graphic designer discussing the stages in the design process: initial consultation, brief, preliminary design, rollout, finalising and file delivery. Simple easy advice to follow to that business owners and know how to complete a design project with a designer for the first time. It is not a scary unknown process.
behind the scenes

design process: rollout

Information about the graphic design process. This third post focuses on the rollout or where all the assets are made after the design is approved.

lakazdi graphic designer discussing the stages in the design process: initial consultation, brief, preliminary design, rollout, finalising and file delivery. Simple easy advice to follow to that business owners and know how to complete a design project with a designer for the first time. It is not a scary unknown process.
behind the scenes

design process: preliminary design

Information about the graphic design process focusing the preliminary design phase. Or as I like to call it: where the magic happens.